Archive for the ‘Research’ Category

Why Market Research Is The Start Of Your IM Journey

Tuesday, August 7th, 2007

Many a times, while I’m coaching students from all walks in life, I’ve come across people who simply want to focus on the outcome and forget about the entire process.

While the outcome is very important, but the preparation and the journey is equally important as well.
One of which is the Market Research segment of the entire Internet Marketing Journey.

Like what the word says, it’s Internet Marketing, not Internet Technology, not Internet Scam… It’s the Marketing part that is of concern here.

Therefore, market research plays a huge part here. (more…)